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Home Features Butan street wear pioneers
Butan street wear pioneers

Butan Wear is a street wear label, deeply entrenched in South African underground culture and urban lifestyle. The brand’s approach is highly concept driven, focusing on quality and inventive design, aiming not merely to increase brand awareness, but to spread relevant messages with every garment produced.

           

      

 

Born on the streets of Cape Town, Butan Wear has expanded its reach to the rest of South Africa extensively since 2006, and now aims to present its unique South African street style to a global audience.

 

 

The label is designed to evolve like a living organism, adapting with the times and  along with the progressive underground street scene.

Directly influenced by this creative environment it in turn asserts its own influence on the culture, in a proactive, innovative and genuine manner through capacity building of undiscovered talent in various subcultures.  In this instance the brand lends itself to emerging as well as established MCs, Producers, B-boys, Turntablists and Graph Writers and skate boarders from all corners of Mzansi. Giving them exposure and a networking platform as well as a chance to showcase their skills and pave a way for a sustainable career in the industry.

Butan Wear lives by the Motto Urban Disciplines and strives to encompass this affiliation in garment designs and further through involvement in projects that are concerned with social upliftment and sustenance of urban culture.

A major focal point is to remind us of the creative expression, philosophies and ideologies of street culture that must be carried forward as it develops and the brand alongside it.

 

Our future is now…

 

 

Website: www.butanwear.com

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